Privacy Policy
Tarragon understands that you care about how we collect, use, and share the information we gather when you interact with our website, email, and online services (collectively, our “Website” or “Services”), and we value the trust you place in us. This Privacy Policy (the “Privacy Policy” or the “Policy”) explains:
The types of information we collect through our Services;
How we use and protect that information;
The types of information we may share with others and under what circumstances; and
The choices you have regarding our collection, use, and sharing practices.
This Policy applies to Tarragon’s website and emails we send, as well as the information we collect when you interact with us through social media or other websites and online services. By visiting Tarragon’s website, you are consenting to the practices and procedures described in this Privacy Policy. This Policy does not apply to non-Tarragon websites and mobile applications that may link to the Services or be linked to or from the Services; please review the privacy policies on those websites and applications directly to understand their privacy practices.
For questions about our privacy practices, contact us at:
Tarragon
Mailing Address: 601 Union Street, Suite 3500, Seattle, WA 98101, Attn: Legal Department
Tel: 206.233.9600
Email: info@tarragon.com
Information We Collect
Personal Information
We may collect information that allows us to identify you (“Personal Information”). The types of Personal Information that we may collect from you may include your name, address, email address, and phone number. It may also include account information such as a username, password, and payment information if we include functionality for accounts.
We may collect personal information from you on or through the Website in a variety of ways, including, if we ask you to register on the Website, or if you participate in contests or surveys, or sign-up for a newsletter or subscription.
We also may, from time to time, receive Personal Information about you from third-party sources to improve the Website and our Services, and for the various purposes outlined in this Policy.
Device Identifiable Information
We may collect information that does not identify you personally but is linked to your computer or device (“Device Identifiable Information”). We collect Device Identifiable Information from you in the normal course of operating our Website. When you visit our Website to browse, read or download information, we may automatically collect information about your computer that your browser sends, such as your IP address, browser type and language, access times, pages visited, and referring website addresses. We may use Device Identifiable Information we collect to analyze trends, help administer the Website, track the movement of visitors, and to gather demographic information.
We may also collect Device Identifiable Information through “cookies” or “web beacons” as explained below.
We may also collect information about your mobile device such as the type and model, operating system (e.g., iOS or Android), carrier name, mobile browser (e.g., Chrome or Safari), applications using our Website, and identifiers assigned to your device, such as its iOS Identifier for Advertising (IDFA), Android Advertising ID (AAID), or unique device identifier (a number uniquely given to your device by your device manufacturer), sometimes referred to as a mobile carrier ID.
We may also collect your location information, such as your zip code or the approximate geographic area provided by your Internet service provider (ISP) or location positioning information provided by the location services and GPS features of your mobile device when location services have been enabled.
Cookies
To help us serve you better, we may collect Device Identifiable Information from you through technologies such as cookies and pixel tags (which are also called clear GIFs, web beacons, or pixels) or by tracking internet protocol (IP) addresses. Cookies are small data files that are stored by your web browser when you interact with a website. When you visit a webpage, cookies send back Device Identifiable Information. Pixel tags are small graphic images (usually invisible) that can be embedded in content and ads on a webpage that track usage of our Website and effectiveness of communication. These pixel tags can then be used to recognize our cookies and to monitor certain user interactions with a website. Cookies operate in the background, and you can turn them off if you wish by adjusting your web browser settings but doing so may impair your ability to use some of the features on the Website. We may use cookies to make the website work better by, for example, remembering your preferences, and keeping track of your login name and password.
For more information, you may review the FTC’s guide to opting out of online tracking for computers and mobile devices. You can also see the “Choices” section below for ways to opt-out.
We may make arrangements with third-parties, such as authorized service providers, agents or representatives, to collect and store the foregoing information on our behalf, to provide services in connection with hosting or the operation of our Website, or to facilitate reporting of analytics (such as with Google Analytics).
Although the Device Identifiable Information that we share, including the Device Identifiable Information that is not linked to your mobile device, does not identify you personally there is a risk that third parties who receive such information from us may be able to re-identify you through other information they gather.
Except for IP Addresses, we may match Device Identifiable Information with Personal Information that we may have from or about you, which would allow us to identify you, and we may use this information in connection with our business.
Social Media
When using the Website or when using certain third-party social networking services (e.g., Facebook, Instagram, Twitter, Google +, each a “Social Network”), you may have the option to connect your information and activities with us with your Social Network information and activity. If you authorize such a connection, you permit us to share or publish information about your activities with that Social Network and its users, and to access certain information of your Social Network. Information we may access about you, with your consent, from a Social Network may include, but is not limited to, your basic Social Network information, your location data, your list of contacts, friends or followers and certain information about your activities on the Social Network. If you permit a connection between a Social Network and our Website, we may be able to identify you and to associate information received pursuant to the connection with information we already have about you. For more information, please review the privacy disclosures and terms of your Social Network account, which govern how that account information is collected and shared with us.
How We Use and Share Your Information
The Personal Information and Device Identifiable Information we collect from you may be used by us and by third-party service providers, such as hosting providers, data management companies, address list hosting companies, email service providers, analytics companies, distribution companies, fulfillment companies and payment processors (collectively, “Service Providers”) for a variety of purposes, including to:
(i) contact you about the Website, or any Services you have requested;
(ii) provide you with Services or information you have requested;
(iii) confirm or fulfill a request you have made;
(iv) improve and develop our Website and Services;
(v) administer your participation in a promotion, survey or other activity;
(vi) in order to facilitate the operation or maintenance of our Website, our business operations and internal record keeping; and
(viii) advertise and market to you, which includes sending promotional materials or special offers from Tarragon, our marketing partners or other third parties. If you no longer wish to receive promotional emails from us, or have your information shared with third parties, you may change your mind and/or your preferences by following the directions in the “Choices” section of the Privacy Policy below.
Third-Party Marketers
With your permission, we may share your information with our marketing partners and other third parties so that they may contact you directly regarding special promotions or offers (such as subscriptions to and promotions for products and services, including, for example, through participation in a co-sponsored survey or contest). We are not responsible for how these third parties may use your information, and such uses are subject to their own policies. If you have consented to share your Personal Information with third parties for such third parties’ marketing purposes, you can change your mind at any time and may let us know by following the instructions in the “Choices” section below.
Aggregated Demographic Information
We may use or share with third parties aggregated demographic information collected on or through the Website for various purposes such as research and analysis. Aggregated demographic information does not include any Personal Information that can identify you or another individual person, but we may use IP Addresses to verify locations.
Other Disclosures
We may also share Personal Information and Device Identifiable Information under the following circumstances: (1) if required by law, such as by a court order, statute, regulation or rule, through legal process, or for law enforcement purposes; (2) in the event of a corporate transaction involving any of our businesses, such as the sale of that business or all or most of Tarragon’s assets or equity to another company; (3) in the event of a bankruptcy, insolvency, reorganization, receivership or assignment for the benefit of our creditors; (4) if we determine it necessary in connection with an investigation or in order to protect our legal rights; or (5) in response to requests from federal, state, local or foreign law and civil enforcement agencies, such as a search warrant, subpoena or court order.
California Privacy Rights
California Civil Code Section 1798.83, also known as the “Shine The Light” law, permits our customers who are California residents to request and obtain from us once a year, free of charge, information about the Personal Information we disclosed to third parties for direct marketing purposes in the preceding calendar year. If you are a California resident and would like a copy of this notice, please send an email to privacy@tarragon.com or write to us at 601 Union Street, Suite 3500, Seattle, WA 98101, Attn: Legal Department. Not all information sharing is covered by the “Shine The Light” requirements and only information on covered sharing will be included in our response. Under California law, businesses are only required to respond to a request once during any calendar year.
Forums and Message Boards
The Website may make forums, blogs, message boards and other features and activities available to you and other users. If you post Personal Information online, it will be publicly available, and you may receive unsolicited messages from other parties. We cannot ensure the security of any information you choose to make public in a forum, message board, or other publicly viewable portion of the Website. Also, we cannot ensure that parties who have access to such publicly available information will respect your privacy. Please exercise caution when deciding to disclose Personal Information in these areas. We reserve the right (but assume no obligation) to review and/or monitor any such areas on the Website.
Third-Party Advertising
We may allow other companies that are presenting advertising content, social networking or providing products or services on our pages to set and access cookies and other tracking technologies on your computer. These companies may collect information about your visits to the Website in order to measure and assess the effectiveness of online advertising and to provide and better target advertisements about products and services of interest to you. While the information collected by these third parties from you while you are visiting our Website is not personally identifiable, some of these third parties may also combine such non-personal information with other information they have collected from various other sources, such as their own past online and/or offline purchase information and web usage from other sites. Such other information may include Personal Information, as well as demographic and behavioral information. Those companies’ use of cookies, and the information collected, are governed by those companies’ privacy policies, not ours.
Short Message Service
We may make available a service through which you can receive messages on your wireless device via short message service (“SMS Service”). You understand that your wireless carrier’s standard rates apply to these messages.
If you subscribe to any SMS Service we may provide, you may be required to register and provide Personal Information. We may also collect the date, time and content of your messages in the course of your use of any SMS Service. We will use the information we obtain in connection with any SMS Service for the purpose of sending the SMS messages. If fees are charged to your wireless account, we may provide your carrier with your applicable information to facilitate such transaction. Your wireless carrier and other service providers may also collect data about your wireless device usage, and their practices are governed by their own policies. We may also contact your carrier, who may access the content of your wireless account, for the purpose of identifying and resolving technical problems and/or service-related complaints. We do not guarantee that your use of any SMS Service will be private or secure, and we are not liable to you for any lack of privacy or security you may experience. You are fully responsible for taking precautions and providing security measures best suited for your situation and intended use of any SMS Service. You may change your mind and unsubscribe to any SMS Service at any time by following the instructions in the “Choices” section below.
Choices
You have various choices with respect to certain of our uses of the Personal Information we collect from you on or through the Website.
If you have agreed to receive communications or solicitations from us, but you later change your mind, you may email us at privacy@tarragon.com. You also may opt out of receiving all future promotional emails from us by clicking on an opt-out or “unsubscribe” link within the promotional email you receive. Please understand that if you opt out of receiving promotional correspondence from us, we may still contact you in connection with your relationship, activities, transactions, and communications with us.
You may also opt out of our SMS messages by texting “STOP” or another applicable keyword to the short code applicable to the particular SMS Service (as further described in this Policy).
You may request that we not share your Personal Information with third parties so that they may contact you about promotions, offers and other information, by emailing us at privacy@tarragon.com. If you do request to have us stop sharing your Personal Information with other entities for their direct marketing purposes, such request will only apply as of the date of your request, and we will not be responsible for any communications that you may receive from entities that received your Personal Information prior to such request. In these cases, please contact that entity directly or click on the opt-out or “unsubscribe” link that should be included within the promotional email you receive from such third party.
You may request to opt-out of receiving ads from certain advertisers by clicking the AdChoices icon if it is available on advertisements that are sent to you, and by visiting the opt-out pages on the Network Advertising Initiative (NAI) website and the Digital Advertising Alliance (DAA) website. Opting out does not prevent you from seeing ads; it simply means that network advertisers have stated they will no longer collect data for the purpose of providing you targeted ads. The DAA and NAI opt-out tools are cookie-based. They signal network advertisers so that they do not collect data online or deliver specific ads targeting you, and only affect the Internet/web browser on the computer where the cookies are installed. These opt-out tools will only function if your browser is set to accept third-party cookies. If you delete an opt-out cookie or all your cookies from a browser’s cookie files, change web browsers or change computers, you will no longer be opted out of our data collection and ad targeting, and we may place a new cookie unless an opt-out cookie is again reset on that browser. Opting out using one browser on one computer will not opt you out using any other browser on the same or another computer.
Security Practices
We use reasonable security efforts to protect the data in our possession. However, no method of transmission or storage of data is 100% secure and we will not be responsible for any damage that results from a security breach of data or the unauthorized access to or use of information, whether Personal Information or Device Identifiable Information.
Accessing, Reviewing, Updating or Correcting Your Personal Information
If you want to access, review, update or correct inaccuracies in your Personal Information, you can revise your preferences by emailing us at privacy@tarragon.com or writing to us at 601 Union Street, Suite 3500, Seattle, WA 98101, Attn: Legal Department. Upon receiving your communication, we will take steps to update or correct such information in our possession, or to remove you from our mailing list. Your preferences include, for example, your profile information, as well as any payment and account information (if applicable), as well as whether you want to receive communications from us. If you want to close your account with us and have us delete the Personal Information in it (except for information that we keep for record-keeping purposes), you should contact our Privacy Administrator. We may request certain Personal Information for the purposes of verifying the identity of the individual seeking access to their personal information records.
Links to Other Websites and Services
The Website may contain links to other websites and online services. When you link to such other sites and services (including by means of clicking on hyperlinks, logos, widgets, banners or advertisements), you become subject to their applicable terms of use and privacy policies. Please note that we are not responsible for the privacy practices of third-party websites. We encourage you to be aware of this when you click on a link and leave the Website, and to read the privacy policies of every website that collects Personal Information from you.
Additional Information
The Website is operated and maintained within the U.S. We make no assurances or representations of any kind that the Website is suitable for use outside the U.S. or in the country in which you reside. The information we collect is kept on servers in the U.S. and may be transferred to servers in other countries, subject to the terms of this Privacy Policy. We retain the Personal Information that we collect for so long as we continue to have a business purpose for it.
By accessing the Website, you consent to the processing of your Personal Information as provided in this Privacy Policy. You may withdraw that consent by contacting us at privacy@tarragon.com. You may be required to provide certain Personal Information in order to take advantage of certain features available through the Website.
If you wish to object to or raise a complaint on how we have handled your Personal Information, you may contact us at privacy@tarragon.com
If you are not satisfied with our response or believe our processing of your Personal Information is not in accordance with law, you may register a complaint with a governmental authority. Tarragon controls the Personal Information collected via the Website.
Special Rules for Children
The Website is directed to general audiences and we do not knowingly collect Personal Information from children under 18. If we learn we have collected or received Personal Information from a child under 18 without verification of parental consent, we will endeavor to delete that information.
How We Secure the Information We Collect from or About You
We use a combination of physical, technical, and administrative safeguards to protect the information we collect through the Services. While we use these precautions to safeguard your personal information, we cannot guarantee the security of the networks, systems, servers, devices, and databases we operate or that are operated on our behalf.
Changes to this Privacy Policy
Tarragon may make changes to this Policy from time to time. We will post any changes, and such changes will become effective when they are posted. Your continued use of our Website or Services following the posting of any changes will mean you accept those changes